How my eshop select items which it displays? What makes it possible to make the tab “Display rules” ?

The tab “Display rules” available in the edition of your eshop enables you to influence the choices which R-Optimizer engine makes when it selects items which your eshop proposes. You can in particular indicate : - information to be displayed for each item of the eShop - If you wish that the items be selected according to the context (title, keywords,…) of the page containing the eshop, or of the keywords used from search engine like Google to reach this page. - If you wish that the items announced “in promotion” be more often proposed (this information is not always available for all items)